Our team
At EarthEmpower Consulting, our team is a collective force driven by a shared passion for positive change. With a diverse range of expertise and a united commitment to sustainability, we are dedicated to transforming ideas into impactful actions that drive social change and environmental conservation.
Rachael Ann Cox
Executive director & senior consultant
Rachael founded EarthEmpower in 2017 and currently serves as the executive director of our company. She holds a Master’s degree in Crop Production and Natural Resource Management from Iowa State University. She has postgraduate certificate International Nutrition from Tufts University, project management certification, and studied business at Victoria 147, Business Academy for Women. Rachael was a National Science Foundation Graduate Research Fellow and served as a Fullbrigh Professional Specialist in Colombia. Rachael is originally from Iowa, but prefers to live and work in Latin America.
Magda Reynoso
Consultant
Magda is a Mexican Zootechnical Agricultural Engineer who studied at the Instituto Tecnológico y de Estudios Superiores de Monterrey. Magda has over 20 years working in value chain development, business development, and as a consultant in diverse sectors. She is committed to rural development through social participation and democratization of opportunities and information. She is an expert in the development, analysis and strengthening of value chains, as well as in the elaboration of strategies for sustainable economic and rural development.
Daniela Olvera Rosillo
Heidi Cerecedo
Consultant
Heidi Cerecedo is a communications specialist with expertise in content management and audiovisual production, grounded in an intersectional and gender-inclusive approach. She has a strong track record leading multidisciplinary teams and designing strategic narratives for social and environmental impact campaigns, including digital projects for organizations such as Earth Empower and global brands. She is currently pursuing a diploma in Gender Studies at CIEG-UNAM reinforcing her professional commitment to human rights, inclusion, and social justice. Her ability to translate complex messages into accessible, culturally sensitive, and visually compelling narratives positions her as a key asset for inclusive communication and institutional transformation initiatives.
Yarelmis Cecilia Pérez Rivero
Yarelmis is a Cuban with 22 years of experience in the production and sales sector, planning and implementing strategies to fulfill annual plans, organizing large teams of workers and leading them to achieve objectives. At EarthEmpower, Yarelmis is responsible for accounting and financial management. Additionally, Yarelmis provides administrative support to the executive director. Finally, she supports the consulting team with data processing and data entry.